van Berkum
klimaat en duurzaam
During the repositioning and associated rebranding, van Berkum asked to think along in the visual expressions of the company. They were looking for a way to visualize their offer and core values in an original way. This resulted in the 'van Berkum tree'. One form from which all stories can be told. Just like the company itself, the 'van Berkum tree' stands for sustainability and climate.